- Place identity

My new project is to rebrand a company. I must choose the brand. My chosen one is Southwark area. My idea is (somewhere) around creating a general brand - Southwark - that would nest, for example: Southwark council, Southwark turism, Soutwark arts... So i went on looking for place brand, country identities and stuff like that.

Found this and decided that i just love it.

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