- FdA Degree show

This is a very small selection of the excellent work that is currently displayed at the London College of Communication. The work is from final year students of the course that i am on. Uff, the bar as been set really high i have the feeling. Next year will be us, organizing and exposing at the exhibition. Start your journey into the work here, or, alternatively and highly recommended, pop up there. The exhibition will last until the 8th of July.

- Architecture of lines workshop

So this corresponds to pages 135 and 136. A double spread from my final major project, the book called

 "Seeing London through the eyes of a designer". Chapter 12 - "Rules".The workshop that gave place to this chapter was about coming up with a London Architectural landmark that would instantly become a touristic attraction. (Attracting this way media, a bit the london eye effect). And this was my proposal. A solarium. A place to venerate the sun. To be placed in Hide Park. To be covered in grass, the same existing grass on the park. It camuflages itself in the envirenment. 3 levels, each with a small forest in the middle. Not only works as a Solarion on the three levels but also produces shade to those who prefer to stay at ground level. The shade moves with the Sun. People move with the Sun. To be produced with recycled crushed brick, wood and earth.

- Time shift workshop

So, as we were proposed in the Time shift workshop, i started to document the life in my fridge. Each day i would make around 8 different pictures, from the same angle of the refrigerator (i didn't find another way of not repeating the word fridge- i mean, refrigerator). But... on week two, my flatmate decided to clean it - you know what  iam referring to... 

So, well, week two never started.

- Concept challenge

Today i went for the third time to Marylebone high street and photographed. I had a plan. I had a list of things to photograph. It's a great experience, you feel really professional. It's time effective, and very productive. You understand what i mean...? Instead of just going and making some pics without knowing exactly what to shoot, you go with a plan. Give it a try.

- Mark making

Found in brick lane, this morning while i was doing some pictures for the book project.

- There

Found this while doing some pictures around temple. Around 5 o' clock. I agree, i am to close to the X, but i'll go back there.

- Final solution for Whynot

- GD in low income high street

These are the best images i selected from the tour i took today to Old Kent Road. 164 photos in total. This is part of a workshop we will have with Darren next week where we need to bring images from rich and poor high streets. 

- Design application test

In a moment of crazyness, at the last minute i though about changing the typeface that i had selected as part of the identity of Bankside & Borough. No, i'll stick to the first one, Museo. The other one, if you are interested is Admark. Copy and "subheading" are set in Frutiger Light in both cases. The logotype, by the way, if Frutiger Bold. This piece is supposed to work as a double page spread, as an advert for billboard, or any kind of landscape poster. I made a series of 4, will post them soon. Scary, Spicy, Catchy and Easy. They all finish with an "y" you noticed... The answer, "y"not? (who is also the studio with whom we worked on this project)

- Back to Whynot

This is a page in my whynot project presentation. The tone of voice throughout the presentation, and, representative of the identity created, is here evidenced. "There is nothing like some good old questionnaires".

- Experimentation for dust jacket

This is what i ended up with, when i decided to make an exercise of start working without really knowing where to stop. Some sort of abstract expressionism of graphic design. At school they call it, experimentation. 

Title: little red dot.

- Framing: Message/Meaning

w o r k s h o p  n u m b e r  t w o

We were given a frame, as you can see, and asked to go on and photograph around elephant and castle for one hour...