- Aldi

This is what i (humbly) call, simplicity. Straight to the point, straight to the target, beautifully written copy with a perfect art direction execution. And cheap. Brilliant.


Agency: MacCann Erickson (Manchester)
Creatives: David Price/Neil Lancaster

- Alexandra Taylor

These are the last words of Alexandra Taylor - an authority in the advertising educational prisma in the UK - in an interview for the D&DA that you can read, here. Don't be lazy. It takes three minutes, and, if you are or wannabe an advertising student, then, don't be stupid, read it. It's well worth the advise.

Alexandra has been nominated more than 189 times for the D&AD awards, since 82 she works, in London, as a creative director, for some of the best agencies around.

I surely am going to take the advise on board.

- Live banner campaign

LIVE BANNER


Sometimes, whistle you are two hours over the time you should spend in front of your computer navigating the web, (and it's two in the afternoon) you find something that really makes your day. Sure, i may be exaggerating, but this video did really made my day. What a clever idea, my guinness! 


I don't need to explain the ad, you are a click away from it, and it's such a simple idea, that whatever i may say, will be just about filling this post with bland text.


But i had a further thought i would like to share. This idea is so powerful, that it cannot even be copied. Why, because if cocacola, let's say, would decide to copy, sure they would also generate their own attention, but someone would know the idea came from virgin, giving them free publicity, and accusing, in this case, cocacola, of being unoriginal and stealing ideas from others. Wuauau!


And, if you think about it, this cannot have been much more expensive to run than a simple video board... Pay the comedian his hourly rate.... that's it.


Be inspired.

- Great story

"As an official partner of the Cannes Film Festival, Stella Artois wanted to mark the occasion in true style. So Mother created an event like no other, culminating in the premiere of the highly anticipated Jacques d’Azur biopic: ‘The Death and Life of Jacques d’Azur’."
Motherlondon.com

- I'm lovin it

This is an ad i ended up at, and really enjoyed. Then i think, but, there are so many good adverts that never show on the TV. This must mean, that this great ads are being produced to be shown at other places than television, like the internet, planes, cinemas. There is something i'd like to investigate actually...

For reference and for your own pleasure, please check bunchdesign.com, they are the creative team responsible for this video, and the ones who have loads of other fantastic stuff on their portfolio.

- Singapore airlines ad

This, my friends, is what i consider to be great graphic design. Simple, clean, elegant. Simple animation techniques, beautiful effect. 

By the way. It was done by the whynotassociates studio.

- Final solution for Whynot

- Great concept made greater

Trust me, you haven't seen this one yet. It's not what you think it is.
Found this while researching some visuals for Lynx, who is a potential client (Global Corporation) on my never ending GDF project. I'm going mad, i cant make this project be over...

- Nostalgia

This was my favorite ad when i was a boy, about 6 or 7 years old.

I was so happy to find it again.

Hope you like it.

- DDB ad agency

Oh my god!
I found this ad while researching on ways to increase audience participation. Its from the same agency responsible for piano stairs, some posts bellow bellow, which was really the case i was following. Both of the cases are genius, both responsability of DDB, with offices pretty much all around the world.
Enjoy.

- The power of feelings

This is a fabulous advert i found while doing my unfruitable research for my rebrand project. I think it works so well with the feelings of those who cannot finf love (or whatever people are looking for...). Like a very very short romantic comedy, where at the end you feel irritated because your eyes almost started to water. One minute and 2 seconds later, you realise you can have that at the distance of a couple of clicks. (and some few pounds, to pay the subscription) Match.com...
The agency responsible for this ad is Mother, from London, available on the side of this blog as a link.

"Unfruitable" means, that produced no fruits. I couldn't be more stuck in this project, really...
Tomorrow is another day... Got to be positive init? Uff!

- Concept concept concept

This project was running for the best advertising camapaign of 2010. It was done in central London, one could only see it from a certain angle as passing by. 
Making the invisible visible, brilliant!

- Stunt advertising campaign

Playastation launched in November a campaign to promote the newest version of Grand Turismo 5. 
Where? At the heart of paris.

GT5 is the latest big name in the industry of console entertainment and have been investing enormously in advertising. Rather then just occupy billboard space, the responsible creative agency decided to bring some action to the streets. Professional pilots were invited and asked to drive trough les champs elysees, and perform two hours of driving to the aficionados of the game. They even had pit-stop stations for the delights of those that love everything around cars and engines.

I dont particulary like video games, i cannot play them, they take to long to understand and months to complete. What I would like is to one day to be able to work for an agency where campaigns like this can be thought of. It’s so simple, and probably so much cheaper than the thousands of euros that advertising on the underground costs, and, so brilliantly effective. Yet in a little more than a month this page on youtube counts with more than 450.000 visits, not bad... On top of that they had, and are having, media coverage for free, present in all French newspapers and related magazines. It works.